Bausch Health’s Salix initiates first awareness day for opioid-induced constipation
2023-12-05
Salix Pharmaceuticals is partnering with two advocacy groups to establish a first-ever opioid-induced constipation (OIC) awareness day to help dispel the stigma and silence around the condition.
Today, Dec. 5, has been officially recognized as OIC Awareness Day in the National Day Archives thanks to Salix, the US Pain Foundation and the International Foundation for Gastrointestinal Disorders. Along with a newly launched
website
for patients, caregivers and healthcare professionals, Salix is working with TikTok social media influencers who will advocate on their channels for honest, open conversations around OIC and drive traffic to the campaign website along with a “Voices of OIC” hashtag, #vOICesOfOIC.
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